01
Challenges
Taking over an existing agency work to bring the ROAS back to 600%
02
Approach
Refurbishing the website and the whole Google Adwords account as the issues were too deep to fix.
03
Results
Bringing back the performance after 6w of optimisations while increasing the usability of the website for both customers and employees.
04
Lesson Learned
You can't alwas salvage an account on Google Adwords if you have too much complexity. P-Max wouldn't let you optimise them if wrongly educated.
