01
Challenges
Building a Swiss grade brand with a new story to build from scratch while giving a true identity to the whole.
02
Approach
Design thinking and mood board on the direction. Headless ecommerce using woocommerce for future ecommerce deploiement.
03
Results
A website out in 2 weeks (2 sprints) with first b2b connections engaging with the brand from online campaigns.
04
Lesson Learned
Credibility can be built but you do need to respect certain codes to not be niched at the launch or at your go to market.
